In the News

“Have We Met Your Needs Today?” Patient Centricity is So Much More than a Customer Satisfaction Survey

In the News

A key to site success is a patient-centered approach

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Have No Fear [and other helpful suggestions from successful women]

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The Changing Clinical Landscape

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A Matter of Trust: Men, Women and Pharma

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Patient-Centered Culture by Design

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Building an Effective Patient Network

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The Shift from Mass to ‘Me’ Media Means We Need to Make it Personal & Private

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Do Women Trust Pharma? (Spoiler: No)

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Beyond the Buzzword: Finding Your Patient Centricity

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Creating Connection: What’s Love Got to Do with It?

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Marketing Through Storytelling

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Multitasking Their Lives: How to Support and Educate Patients Who Are Managing Multiple Diseases

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Are Celebrities and Drugs a Toxic Combination?

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In an Online World, Don’t Forget the Offliners

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Digital Patients: Disrupting the Status Quo

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The Very Public Risks of Celebrity Endorsements

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Firm helps patients share experiences

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200 Women and 5 Men: How Women in Bio’s Network Could Close the Gender Gap