Our team shares deep biopharmaceutical industry experience and a unique vision for shaping healthcare around patient needs.

Cheryl Lubbert

President and Chief Executive Officer

Cheryl leads based on an unwavering belief in the power of connecting people and the authenticity of the patient voice. With 20+ years experience leading divisions and creating markets for the largest biopharmaceutical brands in the world, she saw the power of the patient in transforming healthcare. This led her to grow a small consulting agency into a premier patient engagement company by assembling a team of committed leaders to deliver on this vision. Her ability to apply critical operational processes and organizational design from Fortune 500 companies created a foundation to ensure broad success and continued growth.

Ellen Ahearn

Chief Operating Officer

Ellen oversees the company’s information technology and financial operations, ensuring that our technical and accounting teams deliver the level of service that our clients rely on. She brings over 30 years of operational leadership and management experience in public and private companies including technology, communications, advertising, and energy. Ellen has been working with our biopharmaceutical clients for over a decade and understands the scrutiny they are subject to and how to ensure we meet their demanding compliance standards.

Pam Garfield

EVP, Strategy and Innovation

With more than 20 years of leadership experience in publishing, new media, advocacy relations, and patient education solutions, Pam is uniquely suited to guide the development of our proprietary technology platforms and product offerings. Her proven ability to understand client needs and translate them into full-fledged solutions that make an immediate impact is what keeps us on the cutting edge of patient engagement.

Jean McCoy

EVP, Partnerships

Jean’s focus is on accelerating our company’s growth and ensuring we are dependable partners who are consistently bringing value to our clients. Her knowledge of what this requires is based on more than 25 years of leadership in biopharmaceutical marketing and commercialization. She is an outspoken authority on patient engagement who frequently gives keynote addresses about our pioneering work in both the commercial and clinical arenas.

Clint Kendrick

SVP, Program Operations

Clint leads our clinical outreach division and project management teams, with a focus on inclusive, team-based operational excellence. He is responsible for the execution of high-touch patient-focused clinical programs and the timely, high-quality delivery of client projects. His background includes over 25 years guiding high-performing regional and national teams focused on technical support, sales operations, and mission-critical, highly regulated field operations.

Alisa Oliver

SVP, Patient Partners

As the leader of our patient partner team, Alisa focuses on the development and execution of high value programs that bring authentic patient stories to life. With nearly 20 years of experience leading health marketing and communication programs on behalf of pharma, medical device and diagnostics clients, Alisa is well-versed in creating compliant patient-focused programs well-suited for client needs.

Addison Freeman

Managing Director, Global Practice Lead

Addison brings a deep background in strategy consulting for biopharma and health systems, with a focus on commercial strategy. As the Managing Director and Global Practice Lead, Addison is responsible for growth and development of the ex-US division overseeing both commercial and clinical engagements. Prior to overseeing the Global Division, Addison leveraged his analytics background to support our clients and internal business practices and oversaw strategy for our concierge clinical trial enrollment and branded disease education solutions.

Jeremy Vannatta

VP, Partnerships

Jeremy’s passion for storytelling and patient empowerment collide in his role as VP, Partnerships. During his 20 years of healthcare experience, Jeremy has been both a client of Health Perspectives Group and a care partner to his wife who shared her own health experiences as an advocate. As VP, Partnerships, he now educates clients on patient engagement best practices and solutions, helping them meet their strategic objectives.

Vincent Ceniccola

VP, Partnerships

With extensive experience in both the commercial and clinical sides of the biopharmaceutical business, Vince leverages a deep understanding of the data, technology and patient oriented services needed to move discovery and commercial aspects forward. Responsible for expanding our Clinical CareConcierge services, Vince takes pride in partnering with clients to optimize their clinical site relief services, clinical trial recruitment, and participant retention, in order to bring new therapies to patients that need them as rapidly and efficiently as possible.

Scott Lerman

VP, Partnerships

Throughout his career, Scott has been passionate about telling patients’ stories to educate and inspire others. Over the last 25 years, Scott has gained broad-based, progressively responsible experience in healthcare communications, with a specialty in marketing communications and public relations across medical disciplines and specialties. As VP, Partnerships, Scott works daily with our clients to develop innovative solutions that put patient engagement at the center to achieve brand strategic imperatives.

Jennifer Jenkins

SVP, Finance

Jen likes it when everything adds up just right and so do we. She brings more than 15 years of experience into her role as the leader of accounting team, with a skill set that includes Financial Accounting, Property Management Systems, and Risk Management. Her high level oversight ensures that our clients can count on us for timely and accurate financial transactions and documentation.

Marie Farrell

VP, Strategic Business Initiatives

Marie joined our team in 2013, bringing more than 10 years of experience in healthcare and life science communications. She’s worn a variety of hats across our organization and now leverages her deep knowledge of our core services to design processes and implement technology innovations that make us better at everything we do.

Patty Bustamante

Head of People Operations

Patty brings 15 years of human resources experience from time with three technology start-ups, as well as 20 years of operations experience in industries including healthcare, higher-education, and banking. Her passion for elevating the employee experience guides her leadership of our People Operations team, which develops programs to enhance our culture, boost employee engagement, and streamline our people-related processes to increase efficiency and productivity.

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